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Careers at incident.io
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Business Development Representative

£50,000 - £55,000/year
2 Jan 2025
London, UK
Verified by Turrior

Content + Source + Freshness • 17 Dec 2025 • 95% confidence

78 / 100

Offer value

Moderate value due to promising start-up culture and opportunity for responsibility but limited initial compensation package.

  • Engage with innovative SaaS product offerings
  • Opportunity to shape sales processes and strategies
  • Join a team aiming for market expansion
  • Requires adaptability to rapid changes
Pros
  • Chance to shape sales strategies in a growing team
  • Ability to engage with high-profile clients
  • Creative freedom in outreach strategies
Cons
  • Start-up environment may be unpredictable
  • Potentially lower base salary compared to established firms
  • Requires adaptability to quickly changing priorities

Who it's for

Entry-level to Junior • Remote/Hybrid

Good fit
  • Motivated sales individuals eager to innovate
  • Prospective sales leaders with a hunter mentality
  • Candidates excited about SaaS and technology
Not recommended for
  • Conventional sales professionals
  • Individuals uncomfortable with start-up dynamics
  • Those needing clear and consistent structures

Motivation fit

Excitement for working in a fast-paced start-upInterest in building customer relationshipsDesire to learn and iterate quickly on sales practices

Key skills

Outbound sales techniquesAnalytical problem-solvingEffective communicationLead generation and qualification
Score: 78/100 AI verified analysis

About the job

About incident.io

incident.io is an incident management platform that helps companies when things go wrong. Whether they're site outages, data breaches, or functionality issues, incidents happen literally all the time. When they do, we help get the right people in the room, we run and communicate how you're responding, and we give you a suite of tools and insights to learn and improve over time.

The Team

As a Sales Development Representative (SDR), you'll play a crucial part in our growing sales team. SDRs are often the first point of contact for potential customers, shaping their initial experience with incident.io. Striving to make every interaction thoughtful and engaging, setting the stage for long-term relationships.

Our SDR team is responsible for identifying and engaging high-potential prospects through various channels — ultimately driving pipeline growth for the business. We've seen promising results from our initial investments in this area, and we're now looking to expand our efforts.

Joining our team at this stage offers an exciting opportunity to contribute to the growth and refinement of our sales development strategies. Additionally, you will work closely with AEs and Sales leadership to make a significant impact on our company's growth trajectory.

What you’ll be doing:

  • Joining a VC-backed start-up to build a new category with a product that has strong market fit that isn't fully capitalized yet.

  • Helping define our Go-to-Market strategy where you can be creative in your outbound approach, reaching out to prospects via various channels.

  • Gaining experience in going upmarket and selling to renowned companies, expanding your experience and skill set.

  • Growing and developing rapidly with a clear path to move towards an Account Executive position, ensuring your professional growth.

  • Partnering with colleagues across sales, marketing, and senior leadership to strategize best practices to drive the company’s success.

What experience you need to be successful:

  • Proven track record as an SDR working in a B2B SaaS environment, consistently achieving top performance metrics within your team, or a track record of success in a competitive environment if you are early in your career.

  • True hunter mindset where you are motivated by success and possess the drive and grit to keep moving forward and solve problems even in the face of rejection.

  • Analytical approach to problem solving, with a willingness to try new messaging, campaigns, and approaches, iterate, and improve. Even when something is working, you’re looking for a better way.

  • Exceptional verbal, written, and presentation skills, as well as a track record of successfully building outbound sales pipeline.

  • Desire to work in a fast-paced start-up environment where things can be ambiguous and you need to operate with autonomy.

The salary for this position is determined by several job-related factors, such as experience, relevant skills, training, location, business needs, or market demands. The salary range for this role is £50,000 - £55,000. The position also offers equity options and commission.

Our commitment to diversity

We embrace diversity at incident.io, and believe in creating supportive and inclusive environments where all of our employees can succeed. To build a product that’s loved by everyone, we need a team with all kinds of different perspectives, experiences, and backgrounds. That’s why we’re committed to hiring people regardless of race, religion, colour, national origin, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, age, neurodiversity status, disability status, or otherwise.

Got a question?

If you have any questions before applying to the role, please email the team at jobs@incident.io

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