Marketing Executive
Content + Source + Freshness • 13 Dec 2025 • 95% confidence
Offer value
This role offers substantial potential for growth in marketing while requiring a solid foundation in content creation and strategic planning.
- Salary range: €25,000–€30,000/year
- Diverse responsibilities in a marketing role
- Opportunities for strategic innovation
- Requires strong content creation abilities
Pros
- Wide range of responsibilities covering multiple facets of marketing
- Opportunities to innovate and implement marketing strategies
- Engaging environment in a professional services setting
Cons
- May be demanding due to various deadlines and projects
- Requires a breadth of knowledge in multiple marketing channels
- Content creation demands strong writing abilities
Who it's for
Mid-level • On-site
Good fit
- Ambitious marketing professionals ready for a diverse role
- Candidates with a background in B2B marketing
- Individuals keen to impact firm growth through marketing
Not recommended for
- New graduates without marketing experience
- Those seeking highly specialized roles
- Candidates averse to extensive project management
Motivation fit
Key skills
About the job
Responsibilities
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Develop and implement the firm’s annual marketing and business development plan
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Identify growth opportunities and coordinate marketing strategies for key practice areas
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Track ROI and performance of marketing initiatives and report directly to leadership
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Maintain and evolve the firm’s visual and messaging identity across all channels
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Create marketing collateral such as brochures, pitch decks, profiles, and internal templates
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Draft and distribute newsletters, legal insights, press releases, and internal announcements
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Oversee the firm’s website, including content updates, SEO, user experience, and analytics
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Manage social media channels and develop campaigns that build audience engagement
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Coordinate digital advertising and content strategy where relevant
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Support partners and fee earners with client presentations, proposals, and RFPs
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Maintain and leverage CRM data to support client targeting and email campaigns
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Identify awards, rankings, and speaking opportunities, and manage directory submissions (e.g., Chambers, Legal 500)
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Manage the firm’s membership in international networks (e.g., WSG, IBA, IFG) to maximize investments.
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Plan and manage firm-hosted seminars, webinars, and client events
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Support lawyers’ participation in industry events, conferences, and sponsorships
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Develop post-event follow-up and business development tracking processes
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Prepare regular updates to the Managing Partner on marketing activity, priorities, and results
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Manage relationships with external vendors (graphic designers, web developers, PR agencies)
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Maintain a consistent schedule and workflow for all ongoing marketing initiatives
Requirements:
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Bachelor’s degree in Marketing, Communications, Business, or a related field
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3-4 years of experience in a marketing role.
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Strong writing and editing skills with ability to draft high-quality content independently
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Proficiency in Microsoft Office Suite, Canva or Adobe Creative Suite, WordPress (or other CMS), and social media tools
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Familiarity with CRM systems (e.g., InterAction, Salesforce) and email marketing platforms (e.g., Mailchimp)
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Knowledge of legal directories and rankings submissions (Chambers, Legal 500) (preferred)
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Understanding of B2B professional services marketing strategy and trends (preferred)
