Graphic Designer - Marketing & Social Media

We are looking for a result-driven Graphic Designer | Social Media & Marketing Design Specialist to join our marketing team. You will focus on developing and implementing a multichannel content strategy, managing the process from concept to execution to build awareness and drive engagement with current and new customers. Reporting to our Head of Growth & Marketing, you will be a key partner in creating, planning, prioritizing, and measuring the efficacy of our content program. We welcome passionate and creative profiles who combine data and emerging technologies to break new ground in the mobile market, thrive in a culture of testing and learning, and are eager to manage ambitious and challenging projects.

• Produce visual assets: videos, motion design, static graphics for social media and marketing campaigns.
• Create mobile-friendly ads (Instagram, Facebook, Google Ads).
• Take ownership of projects from concept to execution, collaborating with Product, Growth, and Marketing teams.
• Develop and manage a content calendar and strategy, aligned with local merchant culture.
• Craft web and campaign copy in Inyad’s voice: social ads, landing pages, emails, sales material.
• Script and help produce video content: customer stories, testimonials, tutorials.
• Create long-form and short-form content: whitepapers, webinars, blogs, infographics.
• Collaborate closely with teams to ensure accuracy, consistency, and high-quality deliverables.

• 2-4 years of experience in marketing and design, preferably in a startup or agency.
• Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere).
• Strong aesthetic sense, attention to detail, and passion for creative marketing content.
• Ability to multitask in a fast-paced environment and work independently or in a team.
• Excellent communication skills in Arabic, French, and English.
• Experience in content marketing: blogs, webinars, whitepapers, videos, and sales collateral.
• Compelling storyteller capable of turning complex topics into engaging content.
• Knowledge of social media best practices, basic SEO, and content performance analytics.
• Proactive, resourceful, and adaptable to a dynamic startup environment.

We are a young and passionate team building the #1 tech platform in Africa dedicated to small and micro merchants. More than 5M merchants, in 15 countries, tested our flagship products (Konnash App, Mahaal App ans Takam App) to manage and grow their business.
We operate in small, autonomous, agile and independent teams. We encourage ownership, innovation and creativity in a supportive environment where sharing best practices is key.