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Commercial Director, APAC

23 May 2025
Singapore

About the job

Keyloop bridges the gap between dealers, manufacturers, technology suppliers and car buyers.
We empower car dealers and manufacturers to fully embrace digital transformation. How? By creating innovative technology that makes selling cars better for our customers, and buying and owning cars better for theirs.
We use cutting-edge technology to link our clients’ systems, departments and sites. We provide an open technology platform that’s shaping the industry for the future. We use data to help clients become more efficient, increase profitability and give more customers an amazing experience. Want to be part of it?


The Commercial Director APAC is a critical senior leadership role responsible for leading and growing Keyloops' footprint across Asia. This person will be the senior figure head for APAC, responsible for structuring and scaling the sales organisation and driving new business across the region, striking a balance between bringing structure, consistent growth, and strong leadership to the sales organisation, while also possessing deep experience within the automotive and motor vehicle manufacturing sectors in Asia.

This individual would also have a strong understanding of the potential opportunities within the various geographical regions, so they can build and implement multiple strategies across Keyloops' target segments.

The role will be responsible for an established sales team in APAC, consisting of 5 employees across sales and with a virtual pre-sales team to support client engagement, located across multiple countries, including Singapore, Thailand, Malaysia, Japan, and South Korea.

Specific Responsibilities

  • Lead, motivate, and coach a team of Account Executives across Keyloop’s solution offerings.
  • Develop the sales team in terms of capabilities and performance and implement effective headcount and succession plans.
  • Develop a strong command of the market, customers and competitive landscape that provides direction and strategic insight.
  • Develop and cultivate a growth strategy to focus on key OEM relationships across the region to engage new relationships in order to grow the portfolio of product and solution sales opportunities across the region.
  • Implement the relevant strategies to identify and close various sales opportunities across APAC in line with the Keyloop Way of Selling.
  • Provide strong leadership to the sales team to maximize performance in terms of revenues, growth targets and profits, delivered against company performance targets.
  • Adopt and implement all necessary corporate policies and procedures to ensure sound commercial management of the business.
  • Create a performance culture of dynamism, energy, and achievement.
  • Encourage a culture of analytical rigor within the team. Ensure the rationale for all sales propositions is underpinned by a strong business case which is patently supportive of the client’s business goals.
  • Be a key member of the Keyloop regional leadership team, this is considered a high profile and mission critical appointment within the company.
  • Establish and maintain strong relationships within internal peers.
  • Lead by example by demonstrating exemplary individual sales performance involving direct involvement in high profile sales pitches and with tier 1 accounts plus market development at the highest level into target segments.

Required Experience:

  • A high impact, dynamic and visionary leader with the ability to hire, manage, coach and mentor a sales team to deliver sales growth and a record of consistently delivering results.
  • Knowledge, experience, and an existing network within the Automotive industry across APAC.
  • An individual who can penetrate the CXO level of target organisations and establish credibility through presentation of the company’s compelling value proposition.
  • An international executive who knows the region well.
  • Excellent communication and interpersonal skills with the confidence and resilience to interact with the international leadership team.
  • A background operating within the automotive industry, whether from an automotive SaaS company or an OEM or software companies.
  • Successful track record of generating revenue through selling subscription-based SaaS software is a strong advantage.
  • Excellent spoken and written English.
Why join us?
We’re on a journey to become market leaders in our space – and with that comes some incredible opportunities. Collaborate and learn from industry experts from all over the globe. Work with game-changing products and services. Get the training and support you need to try new things, adapt to quick changes and explore different paths. Join Keyloop and progress your career, your way.
An inclusive environment to thrive
We’re committed to fostering an inclusive work environment. One that respects all dimensions of diversity. We promote an inclusive culture within our business, and we celebrate different employees and lifestyles – not just on key days, but every day.
Be rewarded for your efforts
We believe people should be paid based on their performance so our pay and benefits reflect this and are designed to attract the very best talent. We encourage everyone in our organisation to explore opportunities which enable them to grow their career through investment in their development but equally by working in a culture which fosters support and unbridled collaboration.

Keyloop doesn’t require academic qualifications for this position. We select based on experience and potential, not credentials.
We are also an equal opportunity employer committed to building a diverse and inclusive workforce. We value diversity and encourage candidates of all backgrounds to apply.

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