Business Development Associate
9 Jun 2022
San Juan Capistrano
Verified by Turrior
Content + Source + Freshness • 11 Dec 2025 • 95% confidence
75 / 100
Offer value
Moderate value due to promising industry growth in green energy, but lacking clear compensation and firm specifics.
- Growth opportunity in renewable energy sector
- Engagement in lead generation with strategic involvement
- Ideal for mid-level candidates with marketing experience
Pros
- Opportunity to work in the growing green energy sector
- Engagement in lead generation and market research
- Opportunity to collaborate with experienced professionals
Cons
- Lack of transparency on compensation structure may deter talent
- May involve high uncertainty typical of startups and emerging markets
- Limited specifics on work-life balance policies
Who it's for
Mid-Level • Onsite, San Juan Capistrano
Good fit
- Professionals experienced in B2B marketing
- Individuals passionate about sustainability
- Candidates who thrive in dynamic startups
Not recommended for
- Professionals seeking stability in corporate roles
- Entry-level candidates without relevant experience
- Those uncomfortable with startup ambiguity
Motivation fit
Desire to contribute to sustainability initiativesInterest in engaging with market researchPassion for networking and building relationships in the industry
Key skills
Lead generationMarket research analysisDigital marketingCommunication and relationship-building skills
Score: 75/100 AI verified analysis
About the job
Company: Client of The Griffin Groupe Executive Search
Job Type: Full Time
Location: San Juan Capistrano, CA
Industry: Green Energy
Rate: $80-90K + Bonus/ Commissions + Benefits
Business Development Associate
JOB DESCRIPTION
The Griffin Groupe is seeking a talented Business Development Associate to join our client company’s team in the Green Energy industry. The job of the business development associate is to help fill the top of the funnel. In practice, this means the associate will be to help with 1- new market research to assess and model energy policies and programs (primarily solar) throughout the US, and 2- generating new leads as part of our digital marketing and outreach team. This person will be passionate about finding new potential deals, building good relationships, and will work hand in hand with seasoned projects developers to turn ideas into leads, then into sales.
RESPONSIBILITIES
REQUIRED QUALIFICATIONS
Job Type: Full Time
Location: San Juan Capistrano, CA
Industry: Green Energy
Rate: $80-90K + Bonus/ Commissions + Benefits
Business Development Associate
JOB DESCRIPTION
The Griffin Groupe is seeking a talented Business Development Associate to join our client company’s team in the Green Energy industry. The job of the business development associate is to help fill the top of the funnel. In practice, this means the associate will be to help with 1- new market research to assess and model energy policies and programs (primarily solar) throughout the US, and 2- generating new leads as part of our digital marketing and outreach team. This person will be passionate about finding new potential deals, building good relationships, and will work hand in hand with seasoned projects developers to turn ideas into leads, then into sales.
RESPONSIBILITIES
- Responsible for activities associated with lead generation:
- Research and assess state/local policies and programs to determine viability as a target market, and recommend a go-to-market approach
- Assess the competitive landscape for target markets
- Responsible for prospecting and lead generation in target markets, including managing 3rd party lead generation services
- Help maintain market, lead and account status and data
- Manage digital advertising campaigns, either internally, or through 3rd parties, including the budget, placement, timing and tracking success
- Contribute to messaging and branding efforts
REQUIRED QUALIFICATIONS
- The ideal candidate must be enthusiastic, self-motivated, hands-on, results-oriented, and a team player. Key qualifications as follows:
- 3+ years of B2B marketing experience, with an emphasis of generating qualified leads
- Experience marketing to manufacturing and industrial industries
- Experience researching renewable energy policy
- Driven, resourceful and comfortable working in an entrepreneurial environment
- Energy, real estate, engineering, or business-related master's degree is a plus
- If you don't meet 100% of the above qualifications, but see yourself contributing, please apply.

