Senior B2B Marketing Manager
13 Oct 2025
London, United Kingdom
Verified by Turrior
Content + Source + Freshness • 12 Dec 2025 • 95% confidence
85 / 100
Offer value
High value due to attractive compensation, importance of marketing in the education sector, and potential for global outreach.
- Up to £500 per day salary
- Significant role in B2B marketing for education sector
- Opportunity to influence global marketing strategies
- Requires consistent presence in London
Pros
- Attractive daily rate of up to £500
- High demand for strategic marketing in education
- Possibility to manage impactful global campaigns
Cons
- Contractual position may provide less security
- Potential high-pressure environment with performance expectations
- Requires in-person presence in London each week
Who it's for
Senior / Lead • On-site
Good fit
- Strategic thinkers with B2B marketing expertise
- Team players focused on lead conversion and engagement
- Professionals with experience in education or exams
Not recommended for
- Entry-level candidates not experienced in B2B
- Individuals desiring remote work flexibility
- Those uninterested in the education sector
Motivation fit
Passion for enhancing education and assessment awarenessDrive to innovate in marketing strategiesEagerness to adapt to diverse markets
Key skills
B2B marketing strategy developmentLead generation techniquesCRM and marketing automation toolsStakeholder management
Score: 85/100 AI verified analysis
About the job
Senior Marketing Manager - B2B Audience Development (English & Exams) Location: London | Contract Type: 6-month contract (INSIDE IR35) | Rate: Up to £500 per day An education company is seeking a strategic and results-driven Senior Marketing Manager to lead B2B audience development for its English & Exams division. The role is accountable for acquiring new B2B customers globally through lead generation, lead nurturing, and sales enablement programmes. The successful candidate will collaborate across marketing, sales, and product teams to deliver integrated campaigns that drive awareness, engagement, and conversion. Key Responsibilities Develop and execute global B2B marketing strategies to drive customer acquisition and pipeline growth. Lead multi-channel lead generation campaigns including paid media, email, events, and partnerships. Build and optimise lead nurture journeys using CRM and marketing automation platforms. Partner with sales teams to create impactful sales enablement tools and improve conversion rates. Monitor campaign performance and customer insights to refine strategy and execution. Promote B2B marketing best practices across the organisation. Ideal Candidate Profile Extensive experience in B2B marketing, preferably within education, exams, or professional services. Strong grasp of lead generation, CRM, and marketing automation tools. Excellent communication and stakeholder management skills. Analytical mindset with a track record of data-driven decision-making. Experience working across global teams and adapting strategies to region Apply to today. Must be able to work in London each week. *Rates depend on experience and client requirements
