Product Marketing Manager
Content + Source + Freshness • 11 Dec 2025 • 95% confidence
Offer value
Strong potential for personal impact and growth through collaboration with sales and product teams; focuses on developing strategic marketing initiatives in cybersecurity.
- Involvement in strategic product marketing initiatives
- Strong growth potential within the cybersecurity market
- Collaborative work environment enhancing professional skills
- Requires familiarity with technical product aspects
Pros
- Involvement in high-impact marketing strategies within cybersecurity
- Opportunity to leverage technical knowledge in B2B environments
- Potential for working with cross-functional and diverse teams
Cons
- Requires a combination of technical and marketing skills that may limit candidates
- Fast-paced environment may lead to increased pressure
- Potential challenges in aligning with diverse team priorities
Who it's for
Mid-Level • Hybrid/On-site
Good fit
- Experienced product marketing professionals
- Individuals looking to influence market strategies in tech
- Candidates with strong analytical backgrounds
Not recommended for
- Entry-level marketing candidates
- Those uncomfortable with teamwork
- Individuals preferring routine over dynamic roles
Motivation fit
Key skills
About the job
Whether you’re an experienced professional or just getting started, your contributions matter at Fortra. If you’re passionate about tackling meaningful challenges alongside talented team members committed to helping each other succeed, all while having lots of fun, we want to hear from you. We offer competitive benefits and salaries, personal and professional development opportunities, flexibility, and much more!
At Fortra, we’re breaking the attack chain. Ready to join us?
Reporting to the Senior Product Marketing Manager for Fortra’s Cloud Data Protection team, the Product Marketing Manager is an individual contributor role that owns equipping our go-to-market teams with messaging, content, and tools that drive new customer acquisition and cross-sell opportunities. This includes developing compelling positioning, messaging, and differentiation that resonates with target buyer personas.
This position works in tight partnership with Fortra Marketing, Sales, and Product leaders. It requires a strong combination of technical product knowledge and communication skills. Technical marketing, product, sales, or support experience in B2B cybersecurity is preferred.
WHAT YOU'LL DO
- Enable sales and marketing with messaging that resonates with target personas and clearly communicates differentiated product value
- Ongoing monitoring and analysis of industry trends and competitive landscape
- Support demand generation with content ideas to engage target audiences
- Support the sales team with materials, tools, presentations, and direct assistance
- Own competitive intelligence for our cloud security solutions, and create internal and external materials to help support the sales organization
- Serve as the marketing SME for Fortra’s cloud security products, recently acquired from Lookout
- Contribute to marketing, product, and sales go-to-market strategy
QUALIFICATIONS
- Three years of experience with B2B cybersecurity preferred.
- Three years of B2B product marketing, product management, technical sales or support experience required.
- Bachelor’s degree in business, computer engineering, cybersecurity, or related field
- Well-organized with strong time management skills
- Excellent oral, written, and presentation skills
- Collaborative mindset, comfortable working cross-functionally
- Resourceful problem-solver to execute against strategy and drive business
- Self-starter that thrives in dynamic, fast-paced environments
- Eager to impact organizational success and growth
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At Fortra, our compensation philosophy prioritizes fair market value and internal equity, aligning with your experience and specialized skill set.
As a full-time, exempt employee at Fortra, you’ll enjoy a comprehensive benefits package that includes:
- Health, dental, and vision coverage as of hire
- Immediate enrollment in 401(k), HSA, and FSA plans
- Flexible PTO policy
- Tuition and personal enrichment reimbursement
- Option to enroll in ID Theft Protection Program
Check out some of the of the other benefits we offer that are focused on your holistic well-being and our Diversity, Equity, and Inclusion program.
Visit our website to learn more about why employees choose to work for Fortra. Remember to connect with us on LinkedIn.
As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, veteran or disability status.
