| Description : Develops and implements a marketing plan for a major organizational unit within a college or division. May provide technical assistance to external clients.
1. Develops and implements a marketing plan for a major organizational unit, to include market research, communications, sales development and special events programs. May focus marketing activities upon potential clients, sponsors, alliance (non-profit contractors) and public and private decision makers.
2. Coordinates activities with communications, training and related personnel within the organization and outside vendors.
3. May assist in the preparation of technical and commercial presentations to industry and community groups and associations. May make presentations promoting the organization to such groups.
4. Identifies and develops input for websites, newsletters, social media, testimonial and case studies.
5. Communicates with and supports external clients and/or partners where appropriate.
6. Performs other job-related duties as assigned.
MQ:
"Requires a thorough understanding of both theoretical and practical aspects of an analytical, technical or professional discipline; or the basic knowledge of more than one professional discipline. Knowledge of the discipline is normally obtained through a formal, directly job-related 4 year degree from a college or university or an equivalent in-depth specialized training program that is directly related to the type of work being performed. Requires a minimum of three (3) years of directly job-related experience. "
Additional Job Posting Information:
- Department is willing to accept education in lieu of experience.
- Department is wiling to accept experience in lieu of education.
• Collaborates with divisions and colleges across the University to execute programs or provide guidance on marketing strategies
• Help manage contract processing and invoice reviews in conjunction with Business Admin team |
