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Careers at Animoca Brands
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Marketing Manager

21 Oct 2025
Hong Kong
Verified by Turrior

Content + Source + Freshness • 18 Dec 2025 • 95% confidence

78 / 100

Offer value

This position in a leading Web3 organization offers substantial opportunities for professional growth, a creative work environment, and significant impact on marketing strategies.

  • Work in a leader of the Web3 space.
  • Leverage creativity in marketing campaigns.
  • Benefit from a diverse multicultural team.
  • Experience opportunities in a dynamic environment.
Pros
  • Opportunity to work in a rapidly evolving Web3 industry.
  • Collaborative and flat organizational structure.
  • Diverse and multicultural workplace with various opportunities.
Cons
  • Competitive nature of the crypto sector may increase stress.
  • Possibly steep learning curve for those unfamiliar with Web3.
  • Ambiguity in salary details may hinder negotiation.

Who it's for

Mid-level • Office-based

Good fit
  • Mid-level marketing professionals
  • Creative strategists passionate about digital marketing
  • Individuals eager to work in innovative sectors
Not recommended for
  • Entry-level candidates without relevant experience
  • Individuals preferring traditional corporate structures
  • Those uninterested in the evolving landscape of Web3

Motivation fit

Desire to shape marketing in a pioneering industry.Interest in working with diverse global teams.Willingness to dive into creative and strategic marketing challenges.

Key skills

Digital marketingContent creation and storytellingSocial media managementCampaign execution
Score: 78/100 AI verified analysis

About the job

Animoca Brands Corporation Limited (ACN: 122 921 813) is a Web3 leader that leverages tokenization and blockchain to deliver digital property rights to consumers, helping to establish the open metaverse and its associated network effects. Animoca Brands realizes its mission via three integrated business pillars: operating Web3 businesses to advance blockchain adoption with native projects such as Moca Network, Anichess, The Sandbox, Open Campus, NEOM Web3 initiatives, and a regulated stablecoin project in partnership with Standard Chartered and HKT; providing digital asset advisory services including tokenomics advisory, liquidity provisioning, and institutional research to help external Web3 projects grow; and investment management, with a portfolio of investments in over 540 companies including industry leaders Pudgy Penguins, Yuga Labs, Axie Infinity, Polygon, Consensys, Magic Eden, OpenSea, Dapper Labs, YGG, and many others.

We are looking for a passionate and creative Marketing Manager who understands the intricacies of the Web3 space and is eager to contribute to our growth. While previous experience in the crypto industry is not required, familiarity with the Web3 landscape and platforms is essential.

Responsibilities

  • Develop and execute comprehensive marketing strategies to enhance brand visibility and engagement within the Web3 community.
  • Create, manage, and post content across various platforms including Twitter, Medium, and other relevant channels.
  • Generate innovative marketing ideas and campaigns to drive engagement and growth.
  • Craft compelling narratives and copy that effectively communicate our brand story.
  • Manage marketing content for multiple brands simultaneously, ensuring consistency and quality.
  • Collaborate with cross-functional teams to align marketing efforts with business objectives.

Qualifications

  • 2-3 years of experience in marketing, preferably with a focus on digital and content marketing.
  • Proven track record in executing marketing campaigns and creating marketing materials.
  • Strong copywriting skills and the ability to build engaging stories and narratives.
  • Experience in scheduling and managing content across various platforms.
  • Creative mindset with the ability to generate new marketing ideas.

Other Preferred Qualifications

  • Experience in creating and hosting Twitter Spaces or other live social media events.
  • Established relationships with key opinion leaders (KOLs) in the Web3 space.
  • Ability to create storyboards for video content and oversee video production.
The Perks of Joining Animoca Brands:
A Vibrant and Diverse Workplace: Immerse yourself in a dynamic, multi-cultural environment with colleagues from over 15 nationalities (and growing!). We celebrate diversity and foster a global perspective.
Incentives in the Web3 Space: Be a part of the future and align your success with the growth of our innovative projects.
Direct Impact and Flat Structure: Your voice matters. We operate with a flat organizational structure, ensuring your ideas are heard and implemented quickly.
Comfortable and Creative Atmosphere: Embrace a relaxed and productive work environment with casual attire.
Opportunities Across the Ecosystem: Expand your horizons by collaborating with various subsidiary brands within the Animoca Brands network, gaining exposure to a wide range of projects and technologies.
Comprehensive Benefits Package: We care about your well-being. Enjoy a comprehensive benefits package, including medical, life, and transportation allowances.

Personal Information Collection Statement:
Personal data provided by the Job Applicant will be used strictly in accordance with the Employer's Personal Data Policies, a copy of which will be provided immediately upon his/her request. All classified data will be treated confidentially within the Human Resources & Administration Department. Personal data of unsuccessful applicants may be retained for a period of up to 3 months.

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