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Careers at Madfish
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Junior ASO Specialist

5 Oct 2025
Verified by Turrior

Content + Source + Freshness • 11 Dec 2025 • 95% confidence

79 / 100

Offer value

Moderate value due to a unique focus on ASO within rapidly changing app markets and significant opportunities for growth and learning.

  • Involvement in strategic app promotion and optimization.
  • Possibility of remote work with flexible scheduling.
  • Ideal for recent graduates aiming to grow in digital marketing.
Pros
  • Opportunities to develop and implement ASO strategies.
  • Ideal for tech-savvy individuals with a strong analytical mindset.
  • Flexibility in work schedule and remote work options.
Cons
  • Entry-level position with limited starting salary expectations.
  • Fast-paced market may create stressful work periods.
  • Success largely dependent on continuous market analysis and adaptation.

Who it's for

Entry Level • Remote

Good fit
  • Entry-level marketers interested in ASO.
  • Tech-savvy individuals eager to learn.
  • Recent graduates looking for dynamic work.
Not recommended for
  • Established marketers seeking leadership roles.
  • Candidates uninterested in digital marketing processes.
  • Individuals preferring a non-technical focus.

Motivation fit

Desire to learn about app store optimization and marketing.Interest in utilizing data for strategic decision-making.Excitement for working in app and technology sectors.

Key skills

Understanding of ASO best practicesAnalytical skills for market trendsFamiliarity with A/B testingKnowledge of mobile app algorithms
Score: 79/100 AI verified analysis

About the job

We’re looking for a proactive Junior ASO Specialist for our partner company to help us grow our portfolio of finance-related apps.

What will you do:

  • Develop of ASO strategies to enhance visibility and attract organic traffic;
  • Work with visual and textual metadata;
  • Execute app promotion strategies and conducting efficiency analysis;
  • Work with incentive/motivated traffic to growth positions of the apps;
  • Develop, manage and conduct A/B tests, CPP, CSL and in-app events;
  • Utilize ratings and reviews to boost app performance;
  • Launch and analyze Apple Search Ads campaigns.

What we expect from you:

  • English (Upper — Intermediate and higher);
  • Understanding of ASO best practices and trends;
  • Strong knowledge of algorithms and optimization approaches;
  • Knowledge of indexing approaches in the App Store and Google Play;
  • Knowledge of keyword research & app localization;
  • Analytical skills & ability to make sense of data;
  • Precise understanding of ASO tools;
  • Understanding how to work with ratings & reviews on App Store & Google Play.
    Experience with incentive traffic, A/B testing and Apple Search Ads (ASA) is a plus.

How it works:

  • Stage 1: pre-screen with a Recruiter.
  • Stage 2: interview with a Hiring Manager.
  • Stage 3: test task.
  • Stage 4: reference check.
  • Stage 5: job offer!

A trial period for this position is 3 months, during which we will get used to working together.

What we offer:

  • 28 working days of vacation per year (after 3 months of cooperation)
  • Remote work — we embraced it before it became mainstream. Work from anywhere in the world.
  • A flexible schedule that allows you to plan your own day.
  • Mental health support — expert-led lectures, compensation for therapy sessions, and more.
  • Opportunities for growth and learning: speaker sessions, a large corporate library, course compensation, a mentoring program, and of course, English lessons.

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