Field Marketing Manager
Content + Source + Freshness • 11 Dec 2025 • 95% confidence
Offer value
Moderate to high value due to the strategic emphasis on local marketing, attractive benefits, and the entrepreneurial nature of the role.
- A pivotal role in strategic local marketing execution.
- Flexible working arrangements promote a balanced lifestyle.
- Comprehensive employee benefits.
Pros
- Opportunity to play a crucial role in local market strategy.
- Flexible working arrangements support work-life balance.
- Access to comprehensive employee benefits, enhancing satisfaction.
Cons
- High expectations for driving marketing success may cause pressure.
- Job success relies heavily on collaboration with external partners.
- Potentially dealing with unpredictable marketing outcomes.
Who it's for
Mid-level to Senior • Hybrid (flexibility available)
Good fit
- Mid-level marketers with experience in B2B environments.
- Driven professionals who find energy in local market engagement.
- Collaborative team players looking for impactful roles.
Not recommended for
- Entry-level marketers with no experience.
- Individuals uncomfortable in fast-paced, innovative environments.
- Those seeking defined roles with minimal collaboration.
Motivation fit
Key skills
About the job
We’re looking for people to join the Access family, who share our passion for believing in better, and who will help us continue to grow.
Love Work. Love Life. Be You. - is central to our success and how we give our customers the freedom to do more of what's important to them.
What does Access offer you?
We offer a blended approach to office working, encouraging you to collaborate and connect in one of our thriving offices. We deliver on what we say, taking the development of our people seriously. We’ll work with you to progress your success plan and provide opportunities to accelerate your career.
Access Accountants is seeking a Field Marketing Manager to execute high-impact local marketing strategies, build partnerships, and drive brand awareness and business growth for our full product suite in Australia and New Zealand
About you:
You’ll be a hands-on marketer who excels at delivering results through local events, strategic partnerships, targeted campaigns, and thought leadership content. You’ll be the catalyst for demand generation, working across Access Accountants’ integrated solutions—empowering accounting firms and finance professionals with innovative technology tailored for the APAC market.
In this key role you’ll join a bold, innovative team shaping the future of accounting technology for firms and finance professionals across APAC. You’ll have the opportunity to make a real impact, drive local market success, and be part of a company that values creativity, collaboration, and customer-centricity.
Day-to-day, you will:
- Plan and execute local campaign execution & Event Management
- Plan & execute local marketing campaigns, events & activations tailored for Australia & New Zealand
- Drive Awareness & Demand
- Create & execute multi-channel campaigns (digital, social, email, events, field marketing,) tailored to local market needs
- Focus on Product Portfolio
- Champion the full Access Accountant product suite, including practice management, tax & compliance, document management, workflow automation, client portals and reporting/analytics
- Drive partnerships & Community Engagement
- Identify & build relationships with local partners, associations and industry bodies and drive joint marketing initiatives and co-branded events to expand our footprint & credibility in the region
- Prioritize Performance & ROI
- Track, analyse and report on campaign and event performance, connecting marketing activities to business outcomes and experiment with new formats and tactics to continually improve engagement and conversion rates
Your skills and experiences might also include:
- 3+ years of B2B software marketing experience, ideally in accounting or finance technology.
- Proven track record in executing local events, partnerships, demand generation campaigns, and content initiatives in Australia/New Zealand.
- Strong understanding of the APAC market landscape and buyer behaviours.
- A Data-driven mindset with experience in campaign optimization and ROI analysis.
- Excellent communication and stakeholder management skills.
Being growth-oriented, adaptable, and comfortable working in a fast-paced environment
What are we all about?
The Access Group is one of the largest UK-headquartered business management software providers. It provides solutions that empower more than 160,000 small and mid-sized organisations in commercial and non-profit sectors across Europe, USA and APAC, giving every employee the freedom to do more of what's important. Its innovative cloud solutions and integrated AI software experience across multiple Access products transform how business technology is used. Access employs approx. 8,500 people, continuously driving product innovation and customer service excellence.
At Access, we are committed to creating a welcoming and inclusive environment where everyone can thrive. If you're excited about this role, (even if your previous experience doesn't align perfectly), you might just be the perfect fit for us! We wholeheartedly believe in equality for all and the transformative power of diversity.
Why not join our vibrant team where you can love what you do, love how you live, and most importantly, be authentically you? Let's make a difference together.
Love Work. Love Life. Be You.
