Employer Branding & Recruitment Marketing Specialist

Job Title: Employer Branding & Recruitment Marketing SpecialistCompany Domain: Tech / Digital Marketing / RecruitmentYears of Experience: 5+ yearsLocation: Bengaluru, India (Onsite)Role Type: Full-Time RoleSalary: based on experienceEligibility: 5+ years of experience in digital marketing, employer branding, or marketing operations; hands-on with marketing tech tools.Key Responsibilities:Own CMS and CRM systems; lead Google Analytics (GA4), Tag Manager, and Search Console for performance tracking and insights.Drive data analysis, A/B testing, and create actionable reports to optimize recruitment marketing efforts.Activate employer brand through content strategy, social media, and events; collaborate with Talent Acquisition and business leaders.Skills and Qualifications:Proficiency in CMS, recruitment CRM, GA4, Google Tag Manager, Search Console, and SEO practices.Strong skills in data storytelling, campaign analytics, talent engagement, and cross-functional collaboration.Excellent written and verbal communication skills, an ethical mindset, and an impact-driven approach.