Digital Marketing Officer
About the job
Syarah is on a mission to change how people buy their cars in Saudi and the Middle East. We offer buyers an end-to-end digital car buying experience where they can buy their next car from the comfort of their living rooms. Under the hood, we build systems to manage sourcing of cars, inspection, photography, merchandising, reconditioning, financing, insurance, shipping and many more. Our goal is to turn car buying into an experience of delight, comfort and peace of mind.
We are on the lookout for ambitious, competitive, growth-minded professionals to help us continue to harness technology to delight our customers and achieve our ambitious growth objectives in the auto sector.
We’re looking for a Digital Marketing Officer to join our growing team!
If you’re passionate about driving online growth, optimizing campaigns, and turning data into impact — this role is for you.
What You’ll Do
- Plan, execute, and optimize digital marketing campaigns — with a focus on SEM and app campaigns — to drive traffic, installs, and conversions.
- Manage Google Ads and app campaigns to boost engagement and visibility.
- Conduct keyword research, craft engaging ad copy, and perform A/B testing to improve performance.
- Monitor campaign results and provide data-driven insights and recommendations.
- Collaborate with the marketing team to ensure alignment with overall business objectives.
- Stay ahead of the latest digital trends and technologies.
- Support other marketing activities, including social media advertising and marketing automation.
- Manage and optimize marketing budgets to ensure maximum ROI.
- Prepare and present clear performance reports to stakeholders.
- Identify new opportunities, audiences, and platforms to expand our reach.
- Bachelor’s degree in marketing, Business, or a related field.
- 1–3 years of experience in digital marketing with a strong focus on Google Ads / SEM.
- Experience managing app campaigns (Google App Campaigns preferred).
- Strong knowledge of Google Analytics, reporting tools, and campaign optimization.
- Creative and analytical mindset with excellent attention to detail.
- Strong communication and teamwork skills.
- Ability to multitask and thrive in a fast-paced environment.
- Google Ads certification is a plus.
- Experience in the automotive industry is a plus.
