Go-to-Market Specialist (SaaS AI, Remote)

Turrior is an AI-powered hiring platform that helps companies find, evaluate, and hire top talent faster. We’re looking for a Go-to-Market Specialist to help us grow by owning hands-on GTM activities across acquisition, positioning, and early partnerships.

This is a full-time, early-stage role for someone who likes to experiment, iterate fast, and work directly with the founder. Compensation starts at $2,000/month + Commission, with the potential to grow as we scale and, for the right person, to add performance-based upside over time. You’ll help design, test, and refine the GTM engine for a SaaS AI product used by founders, hiring managers, and HR teams.

• Design and run small, fast GTM experiments for Turrior (channels, messaging, offers).
• Work with the founder to refine ICPs and buyer personas for our AI hiring platform.
• Create and test positioning, value propositions, and messaging across website, outbound, and ads.
• Set up and optimize basic acquisition funnels (landing pages, lead magnets, email sequences, simple CRM hygiene).
• Support outbound prospecting: prospect list briefs, angles, sequences, and enablement for founder-led sales / SDRs.
• Collect insights from calls, demos, and campaigns and turn them into clear GTM recommendations.
• Explore and test early partnership opportunities (agencies, communities, adjacent tools).
• Track and report on simple GTM metrics (leads, meetings, demo-to-customer, CAC proxies, experiment outcomes).

• 3+ years in B2B SaaS go-to-market / growth / demand gen / product marketing, ideally in early-stage startups.
• Hands-on experience with at least 2 SaaS products where you helped launch a new product, feature, or market.
• Direct experience with AI or ML-powered products (AI assistants, LLM tools, analytics, or automation platforms).
• Built or improved acquisition funnels: landing page → lead magnet / demo request → email nurturing → sales call.
• Experience setting up and iterating flows in tools like HubSpot, Pipedrive, Close, Apollo, Lemlist, Instantly, or similar.
• Ran outbound or email campaigns end-to-end (target list, messaging, sequences, reporting).
• Able to write and test positioning and value propositions for founders / HR / hiring managers.
• Experience with conversion-oriented copy: landing pages, email sequences, LinkedIn, simple ads.
• Designed and ran structured GTM experiments; tracked core metrics (leads, SQLs, meetings, conversion, CAC/LTV proxies).
• Strong written English, confident communication, and comfort working directly with the founder.
• Enjoys hands-on execution, not just strategy.